Economic journalism and the conception of market: a content analysis of the economy sections of Folha de S.Paulo and O Estado de S.Paulo.

Abstract

This article presents the results of an analysis of the economy sections of two of the major newspapers in the country: Folha de S. Paulo and O Estado de S. Paulo. After discussing the main characteristics of economic journalism, its concepts, history and language and the economic perception of the term “market”, the data showed that there was a simplification in the use of the term, reducing it to the financial market. In order to attract readers in general, this ended up interfering with their view of the economic
news and the interest of the specialized public. The analysis also showed a perception of the ideology of the financial market, implicit in economic journalism, that transforms the journalistic treatment.